Welcome to the personal portfolio of Nicholas C. Packey. I have been a successful Art Director, Graphic and Web Designer in the Pioneer Valley for the past 14 years. A graduate of the University of Massachusetts Dartmouth with a BFA in Visual Design and Illustration, my career has grown from being a technical illustrator for a small home theater publication (start-up) to advertising agency art director and currently working as an Art Director for MassMutual in Springfield and Boston, MA.
See a few examples of my work below.
Anatomy of a Web Project
I was approached to create a site for Firehouse Learning in Monson, MA. The client needed a new website to replace their existing Joomla site which was difficult for them to update in house. The new site needed to be mobile friendly, easily updatable, include a blog and include a front slider that did not utilize Flash. We decided on WordPress due to the abundance of functional plugins at our disposal and its above easy end-user usability. Above are three concepts which I delivered to get the design discussion moving. Firehouse learning chose the center option and after a couple rounds of redesign we settled on a finished concept for their new website. After three weeks of developing a custom theme and new content created, Firehouse Learning had a new website to showcase their educational software and tutoring services.